Promoting balanced nutrition
Our belief
Having a healthy and varied diet is the basis of good nutritional balance. Everyone knows that it is advisable, for the sake of our health, to limit our consumption of sugars or fatty ingredients. This is a real challenge for a ‘maison’ that’s famous for its sweet gourmet products! And yet . . . nutritional balance is at the heart of our product development.
Our initiatives
- Reduce the fat content of sandwiches
- Promote the use of rapeseed, walnut and olive oils
- Reduce the salt content of bread
- Promote the consumption of fruits and vegetables
- Ensure transparency of nutritional information
- Highlight products with particular nutritional benefits (wholewheat bread, fruit salads…)
- Offer vegetarian products
Our goals
- To create an ‘Eat Well’ label to highlight products in our range that represent the best nutritional balance
Our progress
- The flours used in our breads are all classified as at least T65, meaning that they have a higher fibre content than ‘white bread’.
